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  Loose Talk Can Cost Careers

Your next PR disaster may 
only be a few careless words away, warns PR analyst and 
book author Gerry McCusker, tracker of PR gaffes from all 
over the world.

Extra:
PR Coups & Capers

Putting Your Network to Work

'Networking' is an overused word but an underused tool, notes avid networker and author Pari Noskin Taichert. Sharpen up your own networking skills with Pari's six public relations pointers. 
More: Your Public Relations Toolbox  

 
More Features
Your career future in public relations: how to get started and win.
Ethical public relations: An oxymoron?
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                   Achieving Fan/Celebrity Communications

Celebrities and their fans share an intertwined bond that can be sweetened with some useful tools and tactics, as detailed 
by fan site moderator Kieran Bailey.
Tool: How-to PR Library
Best LinksJobs in Public Relations

 
    Essentials of PR



Public Relations Article Archive
How to pitch a presser, win a job interview, create an online newsroom, conquer a crisis, conduct guerrilla PR, and much more in this expert collection.

Public Relations Toolbox
Your PR kit: writing a press release, working with the media, crafting a speech, links to fundamental resources, and more. Nuts, bolts, and how-to's for effective PR.

PR Desk Reference Library
Dictionaries, encyclopedia, media directories, maps, style guides, country reports, currency converters, language translators ...




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