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How to Improve Your PR Writing Skills

Looking for a trusty formula to dramatically enhance your way with words? Daphne Gray-Grant says all it takes is a revisit backwards to a simple 5th grade mathematics concept.
PR Coups & Capers

Sleepwalking Through the Workday

Effective internal communications may be just 
the motivational juice to jolt sluggish employees. 
Tonya Bacon shares some wake-up tactics to help keep the time clock ticking.
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Your career future in public relations: how to get started and win.
Ethical public relations: An oxymoron?
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     Picking the Right Picture for Your Media Release

A media release accompanied by a perfect selection 
of photos may boost your chances of publication. 
Photographer Simon Apps has some helpful tips.
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    Essentials of PR

Public Relations Article Archive
How to pitch a presser, win a job interview, create an online newsroom, conquer a crisis, conduct guerrilla PR, and much more in this expert collection.

Public Relations Toolbox
Your PR kit: writing a press release, working with the media, crafting a speech, links to fundamental resources, and more. Nuts, bolts, and how-to's for effective PR.

PR Desk Reference Library
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