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An Insider's Take on Talk Radio
	Talk radio offers outstanding opportunities for accessible and in-depth coverage of your issues. Marsha Friedman provides insights in this interview with Talkers Magazine publisher Michael Harrison. Extra: Your PR Toolbox

Marketing Yourself For a PR Job
It's tough to land that first PR gig in a competive field. Mike Crawford shares some tips on how to present yourself above and beyond the fray with a handful of essential steps. More: Public Relations Coups & Capers Just look at these PR wonders & blunders.

More Features

Your career future in public relations: how to get started and win.

A best interview tip for landing a PR job.

PR: Who needs it? Small business, social causes -- you do!

Ethical public relations: An oxymoron?

In Brief: How to Pitch Best for Media Placements
	A newcomer to media relations may well worry how to tactifully approach that first media contact. Arit Essien recounts five fundamental rules to help ease the way for a novice pitch. Tool: International PR Best Links: Jobs in Public Relations

Essentials of PR

Public Relations Article Archive
How to pitch a presser, win a job interview, create an online newsroom, conquer a crisis, conduct guerrilla PR, and much more in this expert collection.

Public Relations Toolbox
Your PR kit: writing a press release, working with the media, crafting a speech, links to fundamental resources, and more. Nuts, bolts, and how-to's for effective PR.

PR Desk Reference Library
Dictionaries, encyclopedia, media directories, maps, style guides, country reports, currency converters, language translators ...

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